LOOP is excited to Introduce Nudie Jeans

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LOOP is excited to introduce Nudie Jeans to the shop. Nudie loves jeans, they have a passion for jeans that they share with everyone who mourns a pair of worn out jeans like they were a close friend. Jeans share the same soul and attitude as music. The inspiration springs from the same dreams. As a true jeans brand they are not looking for the short-term trends. The inspiration is far from glamour and catwalks. The collection is tight, like a rock band, reflecting the feeling of everyday life.

Nudie Jeans is the ”naked truth about denim”. Denim has the ability to age beautifully – formed by its user into a second skin, naked and personal. The longer it lives the more character it gets. The indigo is a living colour that fades and gives the denim its character. The more you wear your jeans the more beautiful they get. Jeans are more than just a piece of clothing.

The first shipment form Nudie's consists of a Grim Tim fit in a Dry Open Navy. Made from 11.5oz comfort stretch denim and coming in a classic wash. The Grim Tim fit is a straight slim with normal rise - straight from hips through the thigh and parallel from knee to the leg opening.

The second pair a Lean Dean fit, in the dry 16 dips wash. They are cut from a stiffer organic cotton with no rinse to allow them to release their full stretch ability. Staying true to the styles silhouette, the Lean Dean is slim from top to bottom and narrows at the leg opening to create a carrot fit, finished with copper trims and orange threads throughout.

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